Built around agri inputs
Seeds, biologicals, crop protection, crop nutrition and rural e-commerce, each with its own route to the farmer.
Seeds
Short sowing windows and fast liquidation. We plan launches around the crop calendar, run farmer demand campaigns and track sell-through by district.
Biologicals
Products that need proof. We set up demo plots, field days and farmer education, and handle registration under the right category.
Crop protection
Pest outbreaks, dealer credit and label compliance. We run outbreak campaigns by region and keep claims within the label.
Crop nutrition
Specialty and water-soluble fertilisers sold through education. Soil-test campaigns, agronomist content and dealer re-order programmes.
Rural e-commerce
Platforms selling to farmers and dealers. Farmer acquisition, vernacular content and last-mile partners.
Some of the companies we work with
Questions by industry
Which agri-input categories does Newway Agri cover?
Seeds (hybrids, varieties and vegetable seed), biologicals (biostimulants and bio-pesticides), crop protection (insecticides, fungicides and herbicides), crop nutrition (specialty and water-soluble fertilisers) and rural e-commerce platforms selling to farmers and dealers.
How is marketing seeds different from other agri inputs?
Seeds have short sowing windows and need fast liquidation, so we plan launches around the crop calendar, run farmer demand campaigns before sowing and track sell-through by district.
How do you market biologicals and biostimulants?
Biologicals need proof in the field. We set up demo plots, field days and farmer education, and handle registration under the right category.
How do you keep crop protection marketing compliant?
We run outbreak campaigns by region and keep every claim within the approved product label.
Planning to enter or grow in India or Asia?
Tell us about your products and markets. We reply within one working day.